Per invitation only. Please RSVP below by September 4
Date: Thursday, September 12 , 2019
Location: Restaurant Horseele, Ghent
18:30-19:00: Arrival & Drinks
19:00-19:30: How commercial excellence & digitization are key
20:00: Food & Drinks with round table discussion
Today’s Challenge for CPG Companies
Competition in the consumer goods, food & beverage industry is on the rise, and with only minor differences in product offerings between brands, creating a better buying experience is a key differentiator in B2B Sales.
A recent McKinsey study indicates that consumer package goods (CPG) companies with innovative sales and marketing teams grow at 4.1 percentage points faster compared to lagging companies. Sales teams play a crucial role in deepening one-on-one connections with prospects to ultimately become a trusted advisor.
An Exclusive dinner
Join us for an exclusive dinner as we invite marketing and sales leaders from your industry – including some of our current customers – to discuss this challenging yet exciting topic. We hope this evening will give you a vision and direction of how to redefine your sales and marketing strategy to sell the way buyers want to buy.
In addition to a lively discussion and best practice sharing within your industry, we will also make time for networking and of course to enjoy great food.
Confirm your attendance
Please fill in this form to register