Gain insight into content effectiveness

Measuring Content Marketing

The numbers reveal the effectiveness of your content. Measuring content marketing performance is crucial to determining the next phase of your content marketing strategy. How does your content measure up? Content marketing analytics give marketers deep level insights into the health of a growing business. Showpad's powerful analytical capabilities help you forecast the business horizon, giving you the insight to navigate potential pitfalls. 

Showpad gives you the advantage of content marketing analytics:

  • Identify team trends and themes to sharpen your sales strategy
  • Quickly understand whether or not your teams are actively engaging with prospects
  • Identify coaching opportunities and strategies to clinch your next sale

Showpad technology makes measuring content marketing simple, allowing your team to make better and smarter decisions. Download the Marketing Optimization Toolkit to learn the science behind content analytics. 

Marketing Optimization Toolkit