Shared Platform Vision Drives Impact and Showpad Partnership

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Impact is the global leader in partnership automation and catalyst for the new partnership economy. Impact accelerates enterprise growth by scaling discovery, recruitment, onboarding, engagement, and optimization of all types of partnerships. Impact’s Partnership CloudTM provides automation for the full partnership lifecycle, confident decision- making and optimization through measurement and attribution, and protection from fraud.

Before Showpad, Impact used a different sales enablement solution that didn’t offer the training tools the company considered essential for creating a well-rounded and complete approach. Its former point solution didn’t include training and coaching capabilities, so as a workaround, Impact’s Sales team was certified using its Learning Management System (LMS), but the process lacked contextualized training.

Showpad is different in that its unified toolset helps Impact protect its teams from “tool fatigue” – dozens of software solutions solving different problems, but none on a single platform. Leaders were pleased to see a single, unified platform for coaching and training that could also organize, share, and track content. Impact chose to partner with Showpad, the only Sales Enablement solution unifying sales content, coaching, and conversation intelligence into a single, powerful platform.

"Showpad is a game-changer for Impact,” said Chelsea Krakowski, Impact’s Director of Global Learning and Enablement. “Now everyone, no matter where they are or what role they play, is on the same page. We can now automate learning company-wide.

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