Microsoft and Showpad Integration Drives Engaging B2B Buyer Experiences

For companies that rely on Microsoft products, integration with Showpad’s sales enablement platform is not only a game changer, but an important competitive advantage. Pieces of the sales enablement puzzle such as content management, sales readiness, sales effectiveness and buyer engagement are all significantly enhanced by the seamless integration between Microsoft and Showpad.

With sales enablement capabilities being the key to creating highly engaging B2B buyer experiences, companies around the globe that rely on Microsoft products can work easily with Showpad to deliver them.

Integration across the Microsoft stack

Integration across the Microsoft stack

What exactly does this integration bring to the table?

Whether it’s sharing sales collateral from Sharepoint’s content repository or capturing sales actions in Dynamics CRM — all automatically via Showpad — you’ll see much more effective sales efforts, backed by a data-driven go-to-market approach.

Connection with Teams and Outlook lets Showpad’s conversation intelligence functionality record and transcribe all sales calls scheduled in your calendar. This way, sales reps can review calls, discover how to improve and share their findings with peers and managers alike. Coaching “moments” are always just a click away.

Integration for Sales team value

Integration for Sales team value

The benefit of incorporating a sales enablement technology like Showpad is its integration with CRM systems, where all content sharing and communication is automatically logged to the appropriate account. Reps no longer need to worry about updating the CRM, and managers are assured that every opportunity is captured.

Another benefit Showpad brings is its content engagement metrics. These provide you actionable insight into how content is viewed and shared by customers, helping your sellers better understand buyer interest and engagement. Plus, you won’t have to worry about customer conversations getting buried in your email inbox. Showpad’s Shared Spaces (collaborative ‘microsites’) coordinate and track all deal communication in one place.

Learn more

More than ever, buyers around the world are looking for authentic human experiences. Microsoft’s integration with Showpad lets you deliver a buyer-seller interaction that is powerful, efficient and most importantly, personalized to each customer. If you want to see how you can leverage your existing Microsoft technology and manage thousands of users, content assets and communication in one centralized place – that will improve your sales performance – let’s talk.

Receive a personalized demo.

See Showpad’s sales enablement technology in action and learn how you can achieve a:

  • 10% increase in sales productivity
  • 25% decrease in sales onboarding time
  • 25% increase in marketing productivity

*Results from Forrester Consulting Total Economic Impact™ study commissioned by Showpad

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