Top 10 Reasons Companies are Investing Heavily in Sales Enablement

Thousands of forward-thinking organizations around the globe are seeing success with their sales enablement programs. Sales reps are having more meaningful conversations with the better educated buyer. Analytics guide them during follow-up. Marketing helps the sales team with putting content into context, and receiving content ROI while they’re at it.

Recent research by CSO Insights uncovered that these sales enablement initiatives can result in up to 8.2% in higher revenue attainment. So, what are you waiting for?

Download this report to:

  • Learn how sales, marketing and buyers have transformed over recent years
  • Find out why companies like yours are increasing their investments in sales
  • See what elements make up a successful sales enablement program