Sales Content Management
Go beyond simply organizing content in one place.
Bring all your sales content – no matter the format – together in one easily accessible and secure location.
Your marketing team can upload, update and distribute content with a single click, while your sales team can finally find everything they need in a matter of seconds. Everyone benefits from actionable insights on prospect usage and engagement.
Understand what content helps close deals and make smarter content strategy decisions.
Manage content easily
Distribute sales content in record-time, at scale and with ease. Prevent your teams from seeing irrelevant content. Target content by role, portfolio, geography, business unit, etc. Make sure the right content is used and outdated content is instantly removed.
Understand the ROI of your content
Create winning content that sellers use and buyers love. Understand how both salespeople and prospects interact with your content and make content decisions based on usage and engagement data. Show marketing’s impact on the bottom line by connecting Showpad to your CRM and seeing how each content piece influences deals.
Create impactful content
Streamline feedback from the field and build high-performing content that inspires buyers. Keep the focus of your marketing team on the most impactful content by evaluating rep feedback at scale and buyer engagement metrics. Finally drive your content strategy based on what really works.
Engage more effectively with buyers
Understand your buyer’s demonstrated interest and follow up with targeted content. Guide sellers to the most relevant content for each customer, at each stage of the deal. Adjust your content strategy quickly based on actual buyer engagement.
Protect and promote your brand
Keep your sales and marketing collateral compliant with legislation and regulations. Customize your Showpad environment and put your brand front and center. Control which content can be edited and shared by your go-to-market teams.
Want to learn more about Showpad?
Contact us for a personal assessment of your enablement journey.