Webinars and demos

Align sales and marketing to a common goal with Showpad webinars

On Demand Webinars Product Overview

On Demand Webinars

The death of the Salesman (Dutch)

The death of the Salesman (Dutch)

Presented by: Pieterjan Bouten - CEO & Co-Founder

The rise of technology and limitless access to information are changing buyer behavior dramatically.
Today’s B2B buyers are more informed and more demanding. They have more choices and less time. In the past, businesses had a knowledge advantage over their customers. This advantage has vaporized, and has changed the role of salespeople in the buyer’s journey. Most sales teams are not ready for this transformation. In fact, they’re struggling to be successful, with over 50% of B2B salespeople not achieving their quota in 2016 (CSO insights).
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How Innovative content can help sales close more deals

How Innovative content can help sales close more deals

Presented by: Henrik Dubois - Sandberg Trygg, Hendrik Isebaert - Showpad

The future of sales looks very different from the past – and we want to help you prepare for it.
Whilst many B2B marketers are focused on how they feed the top of the ‘funnel’, you cannot ignore the rising requirement for marketing to better enable sales and business development teams at the bottom.
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VERTRIEB 4.0 – Die neuen Regeln der digitalen Wirtschaft (German)

VERTRIEB 4.0 – Die neuen Regeln der digitalen Wirtschaft (German)

Presented by: Holger Schmidt - Digital economist | Orhan Dayioglu - Sales Transformation Leader

In der Ära des “ermächtigten” Kunden stehen Vertriebsmitarbeiter vor der Herausforderung, an jedem Touchpoint den relevanten Mehrwert aufzuzeigen. Die Rolle des “Verkäufers” wandelt sich weg von der Transaktion, hin zur Beratung.
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How to get your sales team out of the Stone Age

How to get your sales team out of the Stone Age

Presented by: Marc Dijkstra - Agilitude | Piet Saegeman - Showpad

Buyers have changed. Is your sales team prepared?
Buyers today are more informed than ever. By the time they talk to a salesperson, they have already gathered a lot of information online. Sales reps need to adapt to conversations with more informed, empowered prospects.
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Why you shouldn’t outsource your content strategy

Why you shouldn’t outsource your content strategy

Presented by: Jelle Annaars - Content Marketing Coach at Supercontent | Mario Haneca - Director Strategic Events at Showpad

5 reasons why mapping your content to the buyer journey is the core business of your marketing team
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The future of AI in sales enablement

The future of AI in sales enablement

Presented by: Louis Jonckheere, Co-Founder & Chief Product Officer, Showpad

AI is fast emerging as a game-changer in the sales enablement landscape. In this webinar, learn how artificial intelligence can remove a lot of the guesswork in sales and enable reps to focus on value-driven conversations.
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Aligning Content to Revenue: Is Your Content Going to Waste?

Aligning Content to Revenue: Is Your Content Going to Waste?

Presented by: Emma Acton, Senior Director EMEA Marketing, Showpad

Companies around the globe spend over $5.2 billion annually on content creation – yet 70% of that content goes unused by sales. In this webinar, find out how to make sure sales finds value in marketing content and actively uses it.
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Beyond the Classroom: Why Sales Training is Close to a Tipping Point

Beyond the Classroom: Why Sales Training is Close to a Tipping Point

Presented by: Tim Riesterer, Chief Strategy and Marketing Officer, Corporate Visions

Four out of five companies say their sales team don't get the training they need. Watch this webinar to discover why sales training is close to a tipping point and learn actionable ways to give your reps custom learning paths to drive sales growth.
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The Evolution of Sales Enablement with CSO Insights

The Evolution of Sales Enablement with CSO Insights

Presented by: Tamara Schenk, Research Director, CSO Insights | Emma Dunstone, VP Marketing, Showpad

Long ramp up times, low quota attainment, and less active selling time lead to decreased sales productivity. Watch this webinar to learn how sales enablement has evolved over the years and why it's critical to achieving desired performance goals.
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Supercharge Your Content: 4 Ways To Increase Active Selling Time

Supercharge Your Content: 4 Ways To Increase Active Selling Time

Presented by: Mikita Mikado, CEO, PandaDoc | Christopher Pollot, RVP Sales, Showpad

Sales teams are often plagued with too many tools and inefficient processes in the field, preventing them from doing what they do best – closing deals. Tune to for actionable tips to supercharge your content and increase active selling time.
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Managing and Measuring Content on iOS: Hospitality

Managing and Measuring Content on iOS: Hospitality

Presented by: Dena Nejad, Product Marketing, Showpad

People in the hospitality industry are changing the way they deliver content throughout the business. Watch this webinar to learn how hospitality professionals can easily use content to communicate unique value, strengthen branding, and close deals.
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Managing and Measuring Content on iOS: Manufacturing

Managing and Measuring Content on iOS: Manufacturing

Presented by: Dena Nejad, Product Marketing, Showpad

Manufacturing organizations create a lot of content. This short webinar outlines how today’s top manufacturing organizations improve processes, efficiency, and productivity – and then measure and analyze all of it with Showpad.
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Product Overview

Product Walkthrough

Product Walkthrough


Join a free webinar to find out how Showpad can help you to activate your content and guide your sales teams to deliver true business results. All these sessions end with a live Q&A, so come prepared with questions.
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