
A deal room won’t fix reps that aren’t trained, coached, and equipped to sell.
Showpad’s AI coaches before the call, assists during the meeting, and captures intelligence after—all in one platform.
2,000+ global companies rely on Showpad.
Why customers choose Showpad.



“Customers feel like they’re getting the information they need quickly and easily — right in the palm of their hands.”
Showpad vs. Trumpet: platform vs. point solution
Trumpet is a purpose-built digital sales room that makes buyer collaboration fast and visual. But a deal room is just one stage of the revenue cycle.
Showpad unites content management, AI-powered seller training, coaching, buyer engagement, and revenue intelligence into a single platform, so your team isn’t just sharing Pods, they’re prepared, equipped, and measured from first training to closed deal.
| Features |
Showpad
|
Trumpet |
|---|---|---|
| Central content repository | ||
| AI roleplay & pre-call skill training | ||
| AI conversational assistant | ||
| Field Meeting AI with CRM auto-update | ||
| AI content authoring in 32 languages | ||
| Seller training, courses & certifications (LMS) | ||
| Digital Sales Rooms / Shared Spaces | ||
| Mutual action plans | ||
| Robust offline access for complex content | ||
| Immersive 3D & AR product demos | ||
| Deep CRM integrations (Salesforce, Hubspot) | ||
| Content analytics & engagement tracking | ||
| Enterprise SSO, SCIM & multi-division governance | ||
| Guided selling apps (no-code) | ||
| Gartner MQ / Forrester Wave / IDC Leader |
Why modern sales and marketing teams prefer Showpad

Flexible and built for your workflow
Showpad is the only system that creates a seamless, two-way bridge between your field activity and your CRM. While sellers work, Field Meeting AI automatically captures meeting notes, transcripts, and images, writing them directly to Salesforce or HubSpot. Sellers stay productive in their existing workflow—never leaving the CRM to find content or log activity.
Trumpet operates as a disconnected point solution:
It can push link-click data to your CRM, but it lacks the infrastructure to pull account context or automate field-meeting capture. This forces sellers into a manual “copy-paste” cycle between tools, creating performance blindspots that a unified platform eliminates.
- Limited customization options for content presentation

- Challenges in integrating engaging sales materials


An enterprise partner with global scale and stability
Minimize “vendor risk” with the only provider recognized as a Leader by Gartner, Forrester, and IDC. Trusted by 2,000+ organizations and backed by the combined R&D of the Bigtincan merger, Showpad provides the enterprise infrastructure—including multi-division governance and global compliance—required for scale. A Forrester TEI study validated a 516% ROI with a payback period under three months.
Choosing a niche vendor introduces risk:
Trumpet is a 40-employee startup, presenting significant stability risk for global enterprises. Critical security features like SSO and SCIM are gated behind premium pricing, and the platform lacks the analyst validation required for procurement. Choosing an unvalidated vendor creates existential risk for complex, multi-year digital transformations.
- Accumulation of outdated content leading to inefficiencies

- Time-consuming content maintenance processes


Engineered for complex field sales
Showpad is built for the 46% of sellers who win deals in the field, not at a desk. We offer robust offline access, 3D/AR content support for complex products, and mobile-first tools to capture handwritten notes. Every in-person interaction is instantly transformed into structured CRM data, ensuring your sales intelligence remains accurate even without Wi-Fi.
Trumpet is optimized for inside sales:
Because it is entirely web-based, “Pods” are inaccessible in hospitals, factories, or remote sites without connectivity. It lacks the 3D capabilities and mobile capture tools required for physical-goods selling, leaving a massive gap in your field-selling effectiveness.
- Lack of meaningful ways to engage buyers

- Fewer options for personalization and customization


“I love interacting with the support team. They’re exceptionally available and detail-oriented. I’m based in Montreal and I get responses to my questions from the US, France, Belgium, etc. So, there’s always someone able to get back to me. Time zones do not exist it seems like.”
Enjoy hands-on support from setup through scaling
For nearly 15 years, Showpad has been dedicated to investing in our customers, products, and people. Discover why over 2000+ organizations trust Showpad to drive their revenue growth.

No fluff, just results— see how in a 30-minute demo.
- Get actionable tips to boost the performance of sellers
- Discover where you can automate to help you scale
- Receive personalized pricing with zero obligation














