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Showpad Partner Program

Turn your expertise into pipeline as a Showpad Partner.

Join a partner ecosystem built around shared success, real opportunities, and a platform trusted by 2,000+ companies worldwide.

Partnering with leading teams around the world.

For every great customer outcome, there’s a great partner.

Our customers are looking for partners who help them sell smarter, engage buyers more deeply, and make their tech work together.

 

Whether you sell and implement Showpad as your own or introduce us to the right companies in your network, there’s a way to partner that fits how you already work. Bring your expertise to customers who are actively investing in revenue effectiveness, and choose how you want to work with us.

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Who we partner with — and how we build together.

SOLUTION Partners (1)

Solution Partners

You’re the strategists, implementers, and creators who turn a platform into a competitive advantage. Solution Partners bring deep expertise — systems integration, digital services, sales transformation — to help customers get maximum value from Showpad.

TECHNOLOGY Partners

Technology Partners

You build the integrations, apps, and connections that make Showpad work within a customer’s tech stack — CRM, revenue intelligence, content storage content orchestration. Together, we extend what’s possible and deliver joint value to shared customers.

RESELL Partners

Establish a new revenue line as a Reseller Partner.

As a Reseller Partner, you sell Showpad directly to your customers and own the account from the first conversation through renewal. Bundle it with the services you already deliver, set the terms, and stay at the center of the relationship.

 

Any type of partner can become a reseller. You’re building a bigger offering on top of a platform that global companies already rely on.

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    Represent a platform your customers already trust. Add the Showpad AI-native revenue effectiveness platform to your portfolio.
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    Set up a recurring revenue stream. Resell Showpad and earn on every renewal, building a revenue stream that compounds as your customer base grows.
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    Implement with confidence. Deliver value to your customers fast and deploy Showpad using the training, sandbox, and technical resources in the partner portal.

Why become a Showpad Partner.

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Get discovered.

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Your business gets listed in the Showpad Partner directory — 2,000+ customers across continents, industries, and teams who can find you.

Build with precision.

Get exclusive access to the partner portal — training, courses, and resources you can dig into at your own pace. You also have your own sandbox to build, create and test your work and to train your team.

Grow your go-to-market.

Co-host events and webinars, access shared marketing opportunities, and get your brand in front of leading companies.

What it looks like to partner with Showpad.

“The team constantly innovates — and more importantly, they work as true collaborative partners, helping us resolve customer issues and elevate every experience.”
JamesSarah Steensen, VP Revenue, Chief Of Staff, VodoriDieter Jaspers, Head Of Digital Experience, BBC
James Smee
CEO, Bridge
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Let’s do our best work together.

Join the Showpad Partner Program, a community of innovators who help revenue teams perform at their best. Submit the form and a member of our partnerships team will be in touch.

Become a partner

Frequently asked questions

Showpad Partners provide technology solutions, consulting, implementation services, custom app builds, and managed services in the sales enablement or revenue effectiveness space. We work with content creators, consultancies, system integrators, and software providers of all sizes.

Reseller Partners are usually companies that already deliver technology or services to customers — system integrators (SIs), consulting firms, and CRM or other technology implementers. Resellers bring Showpad in as part of a broader solution they provide customers. If you implement, advise on, or build the systems your customers run on, reselling Showpad is a natural fit.

No. Many partners work with us without reselling — they refer customers, build content and apps, implement the platform, or integrate their own technology with Showpad. Reselling is an option, not a requirement.

Yes. We work with both global resellers, who operate across multiple markets, and regional resellers focused on a specific market. If you know a market well, regional reselling lets you bring Showpad to customers who value a local partner who understands their language and their buying environment.

You’ll have access to co-marketing resources, product training, enablement materials, and a dedicated partner team. We want you to show up to every conversation with confidence and the tools to back it up.