Showpad for Health & Medical Devices

Your devices save lives. Showpad helps your team sell them.

Healthcare sales isn’t simple. Complex portfolios, risk-averse buying committees, and strict compliance requirements make every deal a challenge. Showpad is the AI-native platform that connects your HQ to the field, so sellers show up prepared, pitch with precision, and win with confidence.

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Trusted by leading health and medical companies around the world.

Hundreds of SKUs. Dozens of clinical stakeholders. Zero room for error.

Your sellers head into spaces with surgeons, procurement leads, and value analysis committees who expect precision on every spec, claim, answer. Without the right information at their fingertips, even your best performers lose the room. Whether your team specializes in implants, therapies, or coverage, give them one platform to build pipeline, earn trust, and shorten the path to “yes.”

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    Medical Devices
    Product and compliance content for any device your team sells — from capital equipment to consumables.
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    Pharmaceuticals
    Approved messaging, clinical data, and detailing materials are kept current and lawful across every therapeutic area.
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    Biotech
    Sellers communicate complex science with clarity through tailored collateral and interactive training.
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    Health Insurance
    Brokers get centralized access to the latest policy information, regulatory updates, and personalized sales content.

GenieAI

When accuracy is everything, leaders need AI they can rely on.

GenieAI is the intelligent core of Showpad — built on your proprietary data, approved materials, and the controls you define. Your team gets clinically accurate answers, coaching that holds up to a surgeon's pushback, and insights you can defend in an audit.

Explore GenieAI
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One platform designed for the way medical teams sell.

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Content your sellers feel confident using with every clinician.

Organize intricate product catalogs, compliance-approved materials, and fast-changing specs so sellers get exactly what they need — on any device, online or off. AI-driven library intelligence keeps everything structured, searchable, and current. No more expired spec sheets reaching a clinician.

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Ready for the OR, boardroom, and any audience in between.

Prepare your team for the toughest objections and trickiest buyer questions with adaptive microlearning, AI-assisted coaching, and real-world practice scenarios. New hires ramp faster. Tenured reps stay sharp. Everyone shows up ready for every decision-maker— whether a surgeon or a CFO.

Every SKU, spec, and clinical study — in every seller's pocket.

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    Bring medical devices to life with 3D models, VR experiences, and interactive digital demos
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    Keep value analysis committees aligned in one digital sales room
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    Engage stakeholders from the road, in the hospital hallway, or on the tradeshow floor

Clarity from every case. Conviction in every forecast.

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    See which content progresses deals and which training improves performance
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    Connect usage data directly to win rates and revenue
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    Spot what gets you spec'd in and replicate what closes the VAC

Know exactly how the committee engages, even after the meeting.

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    Watch every stakeholder engage in real time — from the lead clinician to the purchasing agent
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    Tailor every follow-up to what each decision-maker cares about, whether clinical, financial, or operational
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    Turn generic check-ins into value-added dialogues that advance the deal
“It was a digital wild west before we brought Showpad into the organization. We needed a one-stop shop where the reps could go quickly and easily, find the content instantly, and not have to worry about the technology sitting behind it.”
Dan Prest HR SiloDan Prest HR Silo
Dan Prest
Commercial Enablement Technologies Manager at CooperVision
£
8272
2
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3608
8
M
Incremental revenue from reps with the highest activity via Showpad
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Showpad works with who you work with.

Connect Showpad to the systems your healthcare company already runs on — CRM, content, collaboration — through 75+ pre-built integrations and an open API. No disruption to existing workflows. Just better results from them.

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Your data stays yours. Your AI stays trustworthy.

Control proprietary content, customer activity, and integrations with security and governance built specifically for regulated industries like yours. Showpad's Data and Trust Layer delivers enterprise-grade protection so your content stays compliant, your teams stay confident, and your AI is explainable, auditable, and reliable by design.

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For those who need every seller to be clinician-ready.

CASE STUDY Solventum
CASE STUDY GE Healthcare
CASE STUDY Merative
CASE STUDY Kaiser Permanente (1)
Healthcare

When the corporate restructure of a global healthcare company creates a golden opportunity for enablement

Frequently asked questions

Showpad gives admins full control over what reaches the field. Set expiration dates, approval workflows, and role-based access so only current, compliant materials are available to reps. When a product sheet or regulatory document is updated, it’s reflected everywhere automatically — no risk of outdated content reaching a clinician or buying committee.

Showpad’s Data and Trust Layer is built specifically for regulated industries. Enterprise-grade encryption, governance controls, and a strict zero-training policy on your data mean your proprietary content and deal conversations stay yours. AI outputs are explainable, auditable, and grounded only in your approved materials.

Showpad organizes thousands of SKUs, product specs, clinical data, and supporting materials into a centralized hub that reps can search and access from any device, online or off. AI-powered recommendations surface the most relevant content based on the deal, the buyer, or the product line — so reps aren’t digging through folders during a sales call.

Showpad combines adaptive microlearning, AI-assisted coaching, and roleplay simulations into structured onboarding paths. New reps practice real-world scenarios — like handling individual surgeon objections or presenting to the value analysis committee of a hospital system— and get instant feedback. The result is field-ready sellers in weeks, not months.

Sellers can create digital sales rooms to collaborate with every stakeholder in one shared, trackable space. Committee members access product information, clinical evidence, and pricing on their own time. Sellers see exactly who viewed what, so they can tailor follow-ups to each decision-maker.