Revenue effectiveness starts here: Showpad Spring Release 2026

The combination of Showpad and Bigtincan technologies is complete, and what we’ve built together is unlike anything else on the market. With our Spring Release 2026, we’re introducing the next evolution of the Showpad Revenue Effectiveness Platform: a fully integrated, AI-native system designed for the realities of high-pressure, mobile-first field selling.

This isn’t an incremental update. This is revenue effectiveness, redefined.

The gap between strategy and the field is costing your company

Here’s the reality revenue leaders are living with right now:

• 40 to 60% of deals stall because stakeholders aren’t aligned, and the seller experience is inconsistent.
• Win rates drop below 25% when buyers lead deals — more than half of what they could be if your sellers were driving.
• 20% of your sellers generate 80% of your revenue. The other 80%? That’s not just a coaching problem; it’s a revenue problem.
• Sales cycles have stretched to 15 months on average, pushing ROI further out on every investment you make in your field teams.

Your buyers have more information than ever, more stakeholders at the table, and less urgency to sign. Meanwhile, your best institutional knowledge is walking out the door with a retiring generation of sellers.

Legacy enablement tools that track content downloads and training completions weren’t built for this. Closing this revenue effectiveness gap takes something fundamentally different.

Spring Release 2026: Built for the field. Built to win.

Every capability in this release is designed around one idea: precision. Precision in how your sellers prepare, how they engage buyers, and how revenue leaders see what’s working. All connected by AI that’s native to the platform, governed by your data, and built for the way field sellers actually work.

GenieAI: Your sellers’ personal expert in the field

For most field-selling organizations, there’s a gap between the strategy set at HQ and what happens in the field. Genie Assistant closes that gap by giving every seller a personal AI expert — available right where they work, whether that’s in the Showpad mobile app between in-person meetings or on the web prepping for their next call at their laptops.

Sellers simply chat with secure, governed AI agents to get trusted answers and complete deal-winning tasks in seconds.

• Turn every rep into an instant expert. Complex buyer question? Tough objection? Genie Assistant surfaces the right answer from your approved content—fast, accurate, and compliant.
• Cut response times, not corners. Personalized follow-ups, Shared Spaces, and Collections generated in moments mean your buyers never wait.
• Activate your entire content library. No more buried assets. Genie puts the right content in the right hands at the moment it matters most.

Field Meeting AI: Turn face time into deal intelligence

In-person meetings are where field sellers do their best work. But the intelligence from those conversations — competitor signals, technical details, buyer concerns — too often stays trapped in a rep’s head or lost in a half-finished CRM update.

Field Meeting AI changes that. It captures what was said and presented during face-to-face meetings and instantly turns it into structured summaries, CRM updates, and follow-up emails.

• Give sellers back their selling time. Five hours of admin work per week, gone. That’s more customers, more face time, more deals.
• Kill forecasting blind spots. Field activities flow into your CRM as structured, high-quality data — giving you near real-time visibility into what’s happening in the pipeline.
• Capture what usually gets lost. Competitor intelligence, technical nuances, buying signals — Field Meeting AI makes sure the insights that matter make it out of the meeting and into your strategy.

Roleplay AI: Forge sellers who show up ready

Here’s the truth: you can’t close the revenue effectiveness gap if 80% of your sellers aren’t ready for the conversations that matter. But traditional training — classroom sessions, static e-learning, ride-alongs that don’t scale — can’t keep up with the pace and complexity of modern field selling.

Roleplay AI is a fundamentally different approach to sales readiness. It uses AI-driven conversation simulations to let sellers practice real-world selling scenarios — handling objections, navigating multi-stakeholder conversations, pitching complex products — in a safe, realistic environment before they’re in front of a buyer.

Here’s how it works:

• Create realistic practice scenarios in minutes. Regional leaders and enablement teams can quickly build simulations that reflect the specific products, buyer personas, competitive dynamics, and local nuances their sellers face every day. No scripting expertise required.
• Practice anywhere, anytime. Sellers run through scenarios on their own schedule — between meetings, during windshield time, whenever they have a few minutes. The AI adapts the conversation based on how the seller responds, creating a dynamic, realistic experience every time.
• Get instant, actionable feedback. After each session, sellers receive AI-generated coaching based on their video recordings — analyzing not just what they said, but how they said it, including tone, body language, and messaging effectiveness.
• Prove readiness at scale. Dedicated performance dashboards give managers and leaders clear visibility into who’s practicing, where the skill gaps are, and which teams are ready to win. No guesswork. No gut feelings.

The results are real: sellers who complete readiness programs are 67% more effective than those who don’t. Roleplay AI makes it possible to deliver that kind of impact across your entire field organization — not just the top 20%.

Smarter visibility into what’s working

You can’t fix what you can’t see. This release also introduces new ways for revenue leaders and content owners to understand what’s driving results — and where to take action.

Page insights
See exactly how your Showpad Pages perform, both with sellers internally and buyers externally. Visualize engagement trends over time, identify which specific assets within a Page resonate, and compare up to four Pages side-by-side to define what “good” looks like and replicate it across your organization.

Report Builder enhancements
We’ve expanded what’s possible in the Report Builder so you spend less time pulling data and more time acting on it. Build custom reports on user engagement to spot your top and bottom performers. Grant regional leaders access to create their own reports without waiting on central admins. And dig into deeper asset engagement data to understand exactly how and where content is being shared and consumed.

Audit Log and Content Management improvements
Track every asset change with a centralized, real-time history for full compliance and accountability. Plus, a redesigned content picker for Announcements & Spotlights and enhanced ShowQL filters make it faster to find, manage, and promote the right content to the right teams.

AI that’s built different

What sets this release apart isn’t just the capabilities; it’s how they’re built.

Every AI feature in Showpad is native to the platform, not bolted on as an afterthought. It runs on your content, your data, and your positioning — with a governed architecture that ensures accuracy, compliance, and security at enterprise scale. And it’s designed specifically for the realities of field selling: mobile-first workflows, complex product portfolios, regulated industries, and buyers who expect more than a slide deck.

This isn’t another generic AI tool. It’s AI that knows your business, supports your sellers, and connects your teams, agents, and systems to deliver predictable results.

Results that prove it

Revenue leaders who rely on Showpad are already seeing the impact:

• 10% increase in revenue — Renewi
• 2x more time for sellers to spend with customers — Coca-Cola Europacific Partners
• 850% ROI — Allurion
• 67% of sellers who complete readiness are more effective than those who don’t — Allurion

Companies like GE Healthcare, Merck, Abbott, Novo Nordisk, Schneider Electric, ThermoFisher Scientific, and Panasonic choose Showpad because we understand the complexity of their businesses — field-selling-centric organizations with technical products, complex supply chains, and regulated environments where showing up ready isn’t optional.

This is the new Showpad

We’re done talking about “enabling” sellers and will from today start talking about making them win. The Spring Release 2026 moves beyond legacy enablement — beyond fragmented tools and manual workflows — into a new era where strategy connects to execution, AI amplifies every interaction, and revenue leaders get the precision they need to deliver predictable, profitable growth.

Engineered for the field. Built to win. Welcome to Showpad.